ATLANTIC CITY, N.J.—Atlantic City’s market-leading resort destination, Borgata Hotel Casino & Spa has announced plans to invest over $50 million into the improvement of its property throughout 2016.
Borgata will commit significant capital investment across a broad range of projects—including the launch of its new nightlife experience, Premier Nightclub; a new fine dining concept with Chef/Partner Michael Symon; 25,000 square feet of meeting and convention space; and a brand new outdoor pool. Furthermore, Borgata will partner with Siganos Management, Inc. on a transformation of The Cafeteria Food Court into a new casual dining eatery.
“Borgata’s continued reinvestment in our property and its commitment to Atlantic City is categorically unmatched in the region,” said Tom Ballance, president and chief operating officer for Borgata Hotel Casino & Spa. “The constant reinvention of our business has been a core principal since entering the market in 2003, and we are pleased to continue developing the type of engaging product that our customers have come to anticipate and expect.”
Last month Borgata unveiled plans for its nightlife experience, Premier Nightclub. Designed by Josh Held (Marquee NYC; TAO Las Vegas; Voyeur Los Angeles), the 18,000-square-foot venue will reignite the Atlantic City nightlife scene with its spring 2016 debut.
Borgata also recently announced the addition of chef Michael Symon (Lola Bistro; Lolita; Roast) to its fine dining roster. With the debut of his new Borgata signature restaurant, Symon joins fellow Iron Chefs Bobby Flay and Geoffrey Zakarian, as well as legendary chef Wolfgang Puck in an unprecedented and star-studded culinary lineup.
One of the most exciting endeavors this year is Borgata’s outdoor pool and entertainment grounds. The venue will introduce guests to a distinctively refreshing concept with over 400 chaise lounges, daybeds and cabanas, a full-service canopied bar, entertainment stage, and a variety of lawn games and activities, all centered around a 3,200 square-foot Roman-style pool. The 1,000-capacity space will seamlessly transform from hotel-pool to entertainment hotspot throughout the course of the summer, offering something for just about everyone. To view a virtual tour of the outdoor pool and festival grounds clickhere. HD / broadcast quality video is available for download here.
In addition to the outdoor pool, Borgata will partner with restaurateur and real estate developer George Siganos this spring to unveil The Marketplace Eatery—a casual dining experience located below Borgata’s Poker Room and The Racebook. Supplanting the space currently occupied by The Cafeteria, The Marketplace will offer an array of fresh, quick-service fare in an inviting and inclusive atmosphere reminiscent of a European bazaar. Dining selections will include everything from sandwiches, wraps and salads, to Mexican, Asian, Italian, and even Philly-style cuisine, with smaller pop-up stations offering fresh breads, fruits, cheeses, spices and oils.
Scheduled for Q4 of 2016, Borgata will be adding 25,000 square feet of conference space to accommodate additional meetings and conventions. Still in the planning phase, the space will include two levels, boasting a 7,000 square foot ballroom, four meeting rooms, one board room, one office and a prefunction area on each level.
“Borgata has never been the type of company that rests on our laurels,” said Joe Lupo, senior vice president of operations for Borgata Hotel Casino & Spa. “Our aggressive nature is such that, not only are we debuting a brand new nightclub, restaurant, and outdoor pool, we are spending an additional $12.5 million in maintenance capital annually. I can confidently say that no one else in this market is making that type of commitment to its product.”
Included in the annual $12.5 million in property-wide disbursements is a refresh to both B Bar and Boot N’ Whip Racebook bar along with several fine and casual dining outlets, as well as $2.5 million dedicated to original and exclusive slot product.