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A Lens on Loyalty: Program Membership, Contribution, Liability, and Costs Continue to Grow
Strong loyalty programs help hotel brands lower customer acquisition costs, increase direct-to-consumer access, and offset occupancy shortfalls during shoulder periods and weaker economic conditions....
AAA: 79.9 Million Travelers to Head 50 Miles or More From Home Over Thanksgiving
WASHINGTON, D.C.—AAA projects 79.9 million travelers will head 50 miles or more from home over the Thanksgiving holiday travel period. For the first time,...
Aloft Tallahassee Downtown Completes Communal Space and Guestroom Renovation
TALLAHASSEE—Aloft Tallahassee Downtown announced that it has recently completed a multi-million-dollar renovation, refreshing the hotel’s communal spaces and 162 guestrooms. Located on North Monroe...
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