PHILADELPHIA—Apple Leisure Group has reported that it has signed 10 resort deals over the last 10 months, growing the company’s resort brand management portfolio by 15 percent in less than one year. This follows a record-breaking 2015 for the company, in which it reported an unprecedented number of signed deals for new resorts, which earned it recognition for being the hotel group with the largest growth in the Caribbean by the Excelencias Group. The announcement was made by Javier Coll, executive vice president and chief strategy officer of Apple Leisure Group.
The company also announced that, through its subsidiary, AMResorts, Apple Leisure Group plans to sign its 100th resort by 2020, with target markets including St. Lucia, Turks and Caicos, and Colombia. “In addition to maintaining our leadership status within Mexico’s and the Caribbean’s luxury leisure travel space, next year we will also explore opportunities to acquire more distribution companies and resort companies if the opportunity is right,” added Coll.
With 14 resorts in the development pipeline, Apple Leisure Group will have 65 open resorts across Mexico; the Caribbean; including Puerto Rico and the Bahamas; Costa Rica; and Panama by 2019.
“The Caribbean and Mexico are a hotbed for development, with STR reporting a more than 12 percent increase in the number of hotels under construction in the region compared to last year,” said Coll. “Combined with the steady demand from travelers, 2017 will present another excellent opportunity for hotel owners seeking to capitalize on the strength of the hospitality industry with a trusted partner, like Apple Leisure Group, that understands the area.”