An analysis of Trivago’s 1.4 billion annual searches identified several summer trends that hoteliers can leverage to maximize bookings. Among them are top U.S. and international destinations for American travelers, emerging global hotspots, and increasingly popular national parks. To view the trending destinations, click here.
Guests travel with numerous devices that require a charged battery. Hotels are responding by renovating existing rooms and finding creative ways to add more power and USB outlets to new properties. Hidden charging ports in nightstands, desks, bathroom mirrors, and more answer to the need for more outlets. Read more.
Last week at the InnDependent Lodging Executive Summit, which took place the Hard Rock Hotel & Casino in Las Vegas, a panel of investors and industry specialists talked about the highs and lows of securing investors for independent hotels. While interest in these properties is at a historic high, lenders are starting to tighten restrictions and require more information before signing any checks. According to the panel, this is because the independent properties are lacking some of the benefits, such as a massive booking engine and corporate support, that branded properties enjoy. Read more here.
According to the recent Construction Pipeline Trend Report from Lodging Econometrics (LE), the franchise companies with the largest pipelines by rooms in the first quarter of 2017 are Marriott with 163,063 rooms/1,264 projects, Hilton with 146,104 rooms/1,279 projects, and IHG with 82,771 rooms/795 projects. These three franchise companies comprise 65 percent of all rooms in the total pipeline.
While Marriott leads in number of rooms in the pipeline overall, when it comes to each company’s brands, IHG’s Holiday Inn Express tops the group with 412 projects in development (38,160 rooms). The brands with the most projects for Marriott and Hilton respectively are Fairfield Inn with 285 projects (27,220 rooms) and Home2 Suites with 344 projects (36,074 rooms).
The franchise companies that have announced the most new projects by rooms in the first quarter were Hilton (announcing 18,387 rooms in 162 projects), Choice (announcing 8,118 rooms in 117 projects), and Marriott (announcing 7,129 rooms in 55 projects. These companies represent 59 percent of all the new rooms announced in the first quarter.
AAA is projecting that an additional 1 million Americans will travel at least 50 miles away from home this Memorial Day weekend as opposed to last year. The expected 39.3 million travelers would be the highest volume for the holiday in more than a decade. Popular destinations include Orlando, Seattle, and New York. Read more.
Marriott International currently has the largest and most active pipeline by room-count of any franchise company with 163,063 rooms across 1,264 projects, according to Lodging Econometrics. The company’s largest brands in the pipeline are Fairfield Inn with 27,220 rooms/285 projects, Residence Inn with 23,725 rooms/188 projects, and TownePlace Suites with 18,450 rooms/180 projects.
Marriott also has the most rooms currently under construction, totaling 65,924 rooms across 487 current construction projects and accounting for 1/3 of all the company’s rooms in a construction phase. Additionally, Marriott has the most rooms scheduled to start construction within 12 months—78,404 rooms across 637 projects. An additional 17,117 rooms and 140 projects and in the early phases of planning.
In the first quarter of 2017, Marriott opened 64 new hotels with a combined total of 7,187 rooms. The brands with the largest number of new hotels opened are Fairfield Inn with 16 hotels and Courtyard with 13 Hotels.