Tag: loyalty programs
A Lens on Loyalty: Program Membership, Contribution, Liability, and Costs Continue to Grow
Strong loyalty programs help hotel brands lower customer acquisition costs, increase direct-to-consumer access, and offset occupancy shortfalls during shoulder periods and weaker economic conditions....
Three Key Practices for a Strong Loyalty Program
Today’s traveler has an abundance of lodging choices. With customer loyalty playing an integral role in a hotel’s operations, getting it right can mean...
Choice Integrates All Radisson Americas Brands Onto Central Reservation System
ROCKVILLE, Maryland—Choice Hotels International, Inc. announced that all nine Radisson Hotels Americas brands—including Radisson Blu, Radisson, and Country Inn & Suites—are now available to...
Margaritaville Hotels & Resorts Releases Perks Program
ORLANDO—Margaritaville announced its new hospitality affinity program, Margaritaville Perks. With no points, levels to reach, or waiting for qualification, Margaritaville Perks offers guests simple...
Loyalty Contribution Continues to Rise Across U.S. Hotel Bookings
ROCKVILLE, MD – More than midway through 2019 it is a good time to reflect on the hotel industry’s performance so far this year....