Tag: independent hotels
RLH Corporation Creates Subsidiary for Technology Innovation—RLabs
DENVER—RLH Corporation announced the creation of a new subsidiary, RLabs, Inc. RLabs was formed to be a travel technology-based innovator that houses and builds...
Marriott Launches New Media Campaign for Soft Brand Collections
Marriott International has debuted a multi-millon dollar media campaign showcasing the power of its independent hotel platform across the company’s three collection brands: The...
Going Solo: Why a Branded Property Might Drop its Flag
Not every independent hotel was born that way. There are many, many independent properties out there that started their lives as branded hotels. After...
WorldHotels CEO Josh Lesnick on an Alternative to Soft Brands
Soft-branded properties are designed to appeal to consumer demand for a more unique lodging experience. With the growth of soft brands, independent luxury hotels...
Independent Hotels and Digital Advertising Demands
In 2018, it’s nearly impossible to remember that there was a time when the internet didn’t exist. Due to the sheer amount of time...