Tag: COVID-19
The Role of Revenue Performance in the COVID-19 Rebound
The COVID-19 pandemic has brought a tremendous amount of uncertainty to the travel industry, including the revenue performance discipline, with many accommodations resting their...
Tripadvisor Survey Finds Half of U.S. Respondents Are Planning Trips This Spring
NEEDHAM, Mass. — As U.S. traveler confidence improves, a new Tripadvisor survey finds that half of U.S. respondents are planning a trip this spring...
2020 Takeaways: Operating Observations From Last Year
In 2020, U.S. hotels suffered the worst year of operating performance since CBRE began tracking profitability in 1938. During the year, the average hotel...
Microdata Makes Macro Inroads
It seemed, much like the old saw about the weather, everyone talked about how important hyper-targeted marketing was, but no one was doing anything...
Asset Protection: Investing in the Hotel Sales Team
With the rollout of new COVID-19 vaccines, optimism is beginning to replace the malaise that has embroiled the hospitality industry since the beginning of...