InterContinental Hotels Group (IHG) announced the signing of Holiday Inn Plovdiv International Fair in Bulgaria. The hotel is scheduled to open in 2015.
Holiday Inn Plovdiv International Fair will operate under a franchise agreement with new owner Petrov Commerce Ltd. The existing office building will be converted into a 68 room hotel and emerge as the first IHG hotel in Plovdiv, Bulgaria’s second largest city. The hotel will be situated close to Plovdiv fair grounds which attracts more than 600,000 visitors annually.
Angel Kolev Petrov, Owner of Petrov Commerce said: “Our hotel has a winning formula—great facilities combined with a welcoming open lobby and friendly efficient service in a city rich in history and culture. We look forward to both international and local travellers coming to stay with us.”
“We’re excited to be expanding in Bulgaria,” said Peter Vermeer, director of development Eastern and Central Europe. “The hotel market is starting to gain some momentum as international brands begin to make headway here. The Holiday Inn brand continues to resonate with guests and owners looking for hotels providing simple service, friendly hotel staff and comfortable beds in easily accessible locations.”
