Tips for Marketing to Outdoor Enthusiasts

Outdoor enthusiasts represent a growing travel demographic. Every year, outdoor recreation brings in $646 billion in consumer spending, with 80 percent of that going...

Hawaii Hotel Benefits from Cultural Immersion

In Hawaii, with its abundance of lodging, it might seem outrageous for one particular property to boast that it is “Hawaii’s Most Hawaiian Hotel.”...

Haunted Hotels Promote Ghouls to Attract Visitors

During the Halloween season, dozens of hotels nationwide promote paranormal activity and ghost sightings to entice guests who don’t mind a little fright –...

Roger Smith Hotel Makes a Connection

It’s hard to give the exact number of Twitter followers for New York City’s Roger Smith Hotel. The count, currently hovering around 16,000, grows...

Grand Traverse Resort’s Triple-Threat Marketing Approach

Through its Barefoot Lifestyle brand, Grand Traverse Resort and Spa in Acme, Mich., has developed a marketing approach that’s generating buzz far beyond state lines.

Female Business Traveler Boom

Phyllis Stoller, owner of the Women’s Travel Group in New York City, is happy that more hotels are ditching cliché Girlfriend Getaways and instead...
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Four Seasons Hotels and Resort - Fortune Best Companies to Work For

Five Hotel Companies Among Fortune’s 100 Best Companies to Work For

Five hotel companies made the recently released 21st annual Fortune 100 Best Companies to Work For list, which is based on surveyed employee ratings...
Linens

What Are Your True Variable Costs Per Occupied Room?

Knowing the average, actual costs incurred per occupied guestroom enables a manager to make more prudent pricing and marketing decisions and to monitor expenses....
Hotel security

12 Ways To Increase Hotel Security

Even when hotels have strong security policies and procedures in place, they are still vulnerable to cyber attacks, break-ins, theft, fraud, and other crimes....
New York City

Five Markets With the Most Hotel Construction

Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
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