May 2020

STR: U.S. Hotel Occupancy Continues Modest Gains in First Full Week of May

HENDERSONVILLE, Tenn. — STR data for May 3-9, 2020 showed continued modest gains in U.S. hotel occupancy compared with previous weeks, but a similar...
Baird/STR Hotel Stock Index — 2020 Monthly Returns

Hotel Stocks Rebound in April, But Remain Below Early 2020 Levels

HENDERSONVILLE, Tenn., and MILWAUKEE — The Baird/STR Hotel Stock Index rose 15.6 percent in April to a level of 3,177. Year to date through...
Staying open

Seven Steps to Survival for Hotels Staying Open During COVID-19


Hotels planning to "stay the course" in the current environment need a game plan. Keeping the doors open likely won’t be enough—hotels staying open...
Corpus Christi, Texas, where absolute occupancy was 63.3 percent for the weekend of May 1-2, 2020.

STR: Florida, Texas Lead Weekend Hotel Occupancy Gains

HENDERSONVILLE, Tenn. — Led by Florida and Texas, 13 STR-defined submarkets showed greater than 10-point weekend vs. weekday occupancy gains for the week ending...
COVID-19 / coronavirus impact on economy

STR: U.S. Hotel Occupancy Rises Slightly at the End of April Into May

HENDERSONVILLE, Tenn. — STR data for April 26 through May 2, 2020, showed slightly higher U.S. hotel occupancy compared with previous weeks, but the...
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100 properties in Europe

Marriott Plans to Add 100 Properties in Europe Through 2026

From the International Hospitality Investment Forum in Berlin, Marriott International, Inc. announced plans to add nearly 100 properties and over 12,000 rooms to its...
Kenneth Fearn

Calling His Shots: Industry Veteran Kenneth Fearn Prioritizes Need for More Diverse Hotel Ownership

When Kenneth Fearn entered the lodging industry a couple of decades ago, many of the diversity and inclusion programs that now exist were just...

Cvent Passkey to Integrate With Maestro’s PMS Solution

TYSONS, Virginia—Cvent and Maestro PMS announced an integration between Cvent’s room block management system, Cvent Passkey, and Maestro’s leading all-in-one property management system solution....
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