Starwood Hotels & Resorts has announced an agreement designating DirecTV Starwood’s preferred hotel and audio provider in the United States. With this agreement, in-room entertainment options will be expanded to allow new access to NFL Sunday Ticket programming. Starwood properties will also have access to the DirecTV Residential Experience (DRE).
On Oct. 20, Sheraton started upgrading its HDTV experiences and bring new channels to its hotels.
“Our work with Starwood will open up more TV channel options for hotels, improving the in-room entertainment experience for guests,” Eric Boyer, senior vice president, AT&T GigaPower, commercial and connected communities, said in a statement. “We’re providing properties and their guests with the best programming options available in the U.S.”
