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Red Roof Launches First Soft Brand—The Red Collection

Red Roof Launches First Soft Brand—The Red Collection

CHICAGO—Red Roof has launched the company’s first soft brand in its 44-year history—The Red Collection. The St. Clair Hotel in Downtown Chicago will become the soft brand’s first property in 2018. The Red Collection is a portfolio of upscale economy to ...

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Autograph Collection Hosts First Film Screening

Autograph Collection Hosts First Film Screening

Autograph Collection Hotels hosted its first film screening at Boston’s Envoy Hotel on Sept. 19 as part of the brand’s Indie Film Project. The event included a pre-released viewing of Gemini, a neo-noir mystery thriller written and directed by Aaron ...

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Red Roof Adds Gift Cards and Products To Guest Rewards

Red Roof Adds Gift Cards and Products To Guest Rewards

Columbus, Ohio—Economy hotel company Red Roof is enhancing its point-based guest rewards program, RediCard. Guests can now use RediCard points to not only book free nights, but also to shop for gift cards from popular retailers like Amazon and Target ...

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IHG Reveals New Midscale Brand—Avid Hotels

IHG Reveals New Midscale Brand—Avid Hotels

ATLANTA–InterContinental Hotels Group (IHG) has revealed the name of its new high-quality midscale brand—avid hotels—alongside a brand logo and renderings of the hotel exterior, public space, and guestrooms. First introduced to owners at the IHG Americas Conference in June, the ...

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Construction Begins on the $245 Million Westin Anaheim Resort

Construction Begins on the $245 Million Westin Anaheim Resort

Anaheim, Calif.—Construction will begin this month on the seven-story, 613-room Westin Anaheim Resort, an upscale property and meeting space next to the Anaheim Convention Center (ACC) and across from Disneyland Resort. Owner-developer Wincome Group is building the $245 million-dollar project ...

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