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Among top markets, Tampa/St. Petersburg, Fla., recorded the highest TrevPAR and GOPPAR levels in June 2020.

STR: Full-Service Hotels Break Even With 50 Percent Occupancy in June

BROOMFIELD, Colo. — STR's latest monthly P&L data release shows U.S. hotel gross operating profit per available room (GOPPAR) declined 105.4 percent in June...
Coronavirus economic impact

Rapid Declines: Hotel Profitability During COVID-19

STR’s newly launched monthly profit and loss program examines COVID-19’s effect on March 2020 U.S. hotel profitability (or lack thereof). This pandemic has significantly...
Profitability

A Six-Step Strategy for Increasing Hotel Profitability

While the rate of revenue growth has slowed nationwide, the U.S. hotel industry has seen increasing profits for eight consecutive years. Hoteliers can narrow...
Kristi Turner

Using Business Intelligence to Drive Hotel Restaurant Profitability

As managing a hotel restaurant grows increasingly complex with ever-changing labor laws, high employee turnover, and slim margins, operators are turning to technology to...
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