Tag: marketing
Choice Hotels Launches New Nationwide Advertising Campaign
ROCKVILLE, Md.—This week, Choice Hotels International launched a nationwide, multi-media advertising campaign with the tagline "Our Business is You." The idea behind the campaign...
IHG Launches Global Campaign for Holiday Inn and Holiday Inn Express Focused on Human...
ATLANTA—IHG Hotels & Resorts this week launched a global marketing campaign for the company’s two largest brands, Holiday Inn and Holiday Inn Express. The...
Securing a Seat at the Table With Convention and Visitors Bureaus
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How can hoteliers build relationships with local Convention and Visitors Bureaus?
"How can hoteliers make sure they...
Sofitel Launches Global Brand Campaign That Reaches Into its French Roots
As the first international luxury hotel brand to originate from France, Sofitel Hotels & Resorts is celebrating the brand’s birthplace and heritage by launching...
My Hotel Doesn’t Care About Social Media
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My hotel has no social media presence. What should I do?
"I work in revenue management. The...