Tag: independent
Four Ways to Build Guest Loyalty at Independent Hotels
It’s no secret that guest loyalty drives revenue at hotels. Dedicated customers bring with them a number of advantages, as they’re more likely to book direct...
Valencia Group Grows Portfolio
SAN ANTONIO—Hotel operator, Valencia Group, watched its portfolio grow from three, nationally recognized properties and two brands to five hotels and three brands...
Grand Traverse Resort’s Triple-Threat Marketing Approach
Through its Barefoot Lifestyle brand, Grand Traverse Resort and Spa in Acme, Mich., has developed a marketing approach that’s generating buzz far beyond state lines.
Southern Living Introduces Branded Hotel Collection
NEW YORK—Time Inc.’s Southern Living introduces the Southern Living Hotel Collection—a small, curated group of independent, four- and five-star level hotels, resorts, and inns...
A Comeback Story
Many chain and boutique hotels have concierges who serve as troubleshooters for guests, offering advice, tips, and suggestions. But the independently owned 98-room Galley...