Tag: franchising
Creating the Future at RLH Corporation’s 2018 Conference
On Monday, approximately 1,000 RLH Corporation franchisees gathered at the Mirage in Las Vegas for the company’s 2018 Conference. This three-day event encompassed educational...
Cobblestone Hotels’ Brian Wogernese Develops a New Outlook on Franchising
Brian Wogernese has been in the hotel business for almost 30 years—since the early 90s. He was introduced to the industry as a shuttle...
Marina MacDonald Shares Keys to Franchising Success
With more than 25 years of experience in sales and marketing, Marina MacDonald, CMO at Red Roof Inn since 2014, has seen plenty of...
The Origins and Growth of Franchising in the Hotel Industry
The origins of hotel franchising can likely be traced to the formation of a quality-standards-based marketing cooperative by seven motor court owners nearly 80...
Extended Stay America to Begin Franchising
Yesterday at the NYU International Hospitality Industry Investment Conference, Extended Stay America hotels (ESA) announced the brand’s next five-year growth strategy, anchored by its first ever franchising...