Tag: drilldown
Stuck at Home: ‘Uneventful’ Year Sinks Hotel Profitability
Everyone can agree that 2020 was a year full of surprises, record declines in hotel performance, and learning opportunities. For instance, analyses of monthly...
Lobby, Please: The Exit of Hotel Profits
2020 kicked off with slight increases in both total revenues and gross operating profits, however, record industry highs quickly changed to record lows. Approximately...
U.S. Top 25 Markets Have Been Hit Hard by COVID-19
STR's Top 25 Markets are the largest of the STR-defined U.S. markets. In 2019, they accounted for one-third of all the available rooms in...
Pre-COVID Performance of Soft-Branded Hotels
Before the COVID-19 pandemic devastated hotel performance trends across all property types, soft brands were continuing to deliver hardline results at a pace that...
RevPAR Growth Continues to Flourish for Independent Hotels
For the past five years, independent properties have outpaced branded properties in RevPAR growth. For the most recent trailing 12-month period ending July 2019,...
