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Oval Motel Bendigo - Photo by Chris Jack

Why Great Photography is Important for a Hotel’s Success

A study in 2014 revealed that the human eye can process a photo in as little as 13 milliseconds. That is much faster than...

Survey: Majority of Travelers Check Online Reviews Before Booking

CHICAGO—More than three quarters of travelers use review sites such as Yelp and TripAdvisor to conduct research prior to booking services, according to a...

Hotels—Not OTAs—Own the Data That Makes the Difference

Online travel agencies (OTAs) have built incredibly successful, valuable businesses, and their websites largely define what consumers now expect from the modern booking experience....

SiteMinder: Hotel Websites Rank Among the Top Three Booking Channels

SiteMinder has revealed the 15 booking channels that generated the greatest revenue for U.S. and Canada hotels in key tourism destinations in 2017. The...

Choice Creates New Global Reservation System—choiceEDGE

ROCKVILLE, Md.—Choice Hotels International announced that the company will transition to choiceEDGE, the first new global reservation system (GRS) from a hotel company in...
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