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'Our Business Is You' Advertising Campaign

Choice Hotels Launches New Nationwide Advertising Campaign

ROCKVILLE, Md.—This week, Choice Hotels International launched a nationwide, multi-media advertising campaign with the tagline "Our Business is You." The idea behind the campaign...

Super 8 by Wyndham Launches #JourneySafe Campaign to Combat Drowsy Driving

Super 8 by Wyndham, in partnership with philanthropist and actor Giacomo Gianniotti, announced the launch of its new #JourneySafe campaign to help raise awareness...
Paid search

Five Actions To Boost Bookings With Paid Search

Paid search is one of the most effective ways for hoteliers to drive traffic and secure bookings. By leveraging the digital billboards of Google...

Comfort Hotels Launch National Waffle Day Campaign

ROCKVILLE, Md.—For National Waffle Day on August 24, Comfort Inn and Comfort Suites hotels are launching a waffle-centric campaign. The brands are asking guests...

AHLA Taps Amanda Franks to Lead Campaign Communications

Washington, D.C.—The American Hotel & Lodging Association (AHLA) announced the appointment of Amanda Franks as vice president of Campaign Communications. Franks is a veteran...
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