Gaining Traction

The continued demand and rate increases in the U.S. lodging industry are a good sign for a continued recovery, and we expect the next...

The Cost of Guest Loyalty

Brand loyalty programs appear to be driving an increasing number of guests to U.S. hotels. However, this increased volume of room nights comes with...

Unhealthy Pace

Over the years, PKF Hospitality Research (PKF-HR) has analyzed the cyclical nature of the lodging industry. Most recently, a lot of attention has been...

Will Meetings Market Recovery Continue In 2012?

According to Smith Travel Research, group demand (measured as a percent of total demand) began to grow year-over-year in March of 2010. Since then,...
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