Finding Business in 2020: Capturing Demand in Beach Markets and Beyond
Since the pandemic’s low point in mid-March when COVID-19 began prompting shutdowns and travel restrictions in the United States, STR recorded just three instances...
A Crash Course in Hotel Revenue Management for Non-Revenue Managers
With widespread furloughs, downsizing, and consolidation across the hotel industry, everyone is multitasking these days, and revenue management is no exception. At some hotel...
Alternative Options: Higher Education Offers Hoteliers a New Revenue Stream
In August, STR reported that U.S. hotel occupancy topped 50 percent for the first time since March. That this was a benchmark to celebrate...
Budget Season Is Here and the Gloves Are Off
For hotels, budget season is the main event of the year—a time when owners and operators battle it out in the ring over next...
Costs on the Rise: Hotel Insurance Represents a Growing Expense for Hoteliers
As of the writing of this article, we are still evaluating the long-term impact that COVID-19 is having on the U.S. lodging industry. Owners...