Given the one- to two-decade length of most franchise contracts, entering into that relationship is a major decision for a hotelier. LODGING‘s annual Guide to Franchising is an invaluable resource for making that decision, providing detailed brand information ranging from financial terms to chain scale to the latest developments. To help hoteliers looking to team up with a franchise partner, LODGING is spotlighting over 90 brands this year as part of its online Guide to Franchising.
The following companies and their brands are listed in alphabetical order.
Sonesta International Hotels Corporation
COMPANY SNAPSHOT
Total number of properties (Global): 1,131
Total number of properties (U.S.): 1,069
Rewards program: Sonesta Travel Pass and Hello Rewards
Contact: Brian Quinn, development@sonesta.com
| BRAND | FRANCHISING SINCE | CHAIN SCALE | FRANCHISE FEES | PROPERTIES IN SYSTEM | ROOMS IN SYSTEM |
|---|---|---|---|---|---|
| Americas Best Value Inn | 2016 | Economy | Application: $16,500 + $150 per guestroom above 50 Royalty: Greater of $980 or $24.50 per room for the first 50 guestrooms, $20.50 per guestroom for guestrooms 51 to 75, $19.50 per guestroom in excess of 75 Marketing: $17 per guestroom per month | 517 | 27,525 |
| Canadas Best Value Inn | 2016 | Economy | Application: $16,500 + $150 per guestroom above 50 Royalty: Greater of $980 or $24.50 per room for the first 50 guestrooms, $20.50 per guestroom for guestrooms 51 to 75, $19.50 per guestroom in excess of 75 Marketing: $17 per guestroom per month | 20 | 1,105 |
| GuestHouse Extended Stay | 2015 | Economy | Application: $20,000 + $150 per guestroom above 60 Royalty: $60 per guestroom per month Marketing: N/A | 14 | 1,011 |
| Hotel RL | 2014 | Upscale | Application: $50,000 Royalty: $83.33 per guestroom per month Marketing: $8,333.33 per month up to 150 guestrooms/$12,500 for 151+ guestrooms | 5 | ~900 |
| Knights Inn | 2018 | Economy | Application: $16,500 + $150 per guestroom above 50 Royalty: Greater of $1,620 or $40.50 per guestroom for the first 50 guestrooms, $36.50 per guestroom for 51 to 75, $35.50 per guestroom in excess of 75 Marketing: N/A | 188 | 11,700 |
| Red Lion | 1999 | Upper Midscale | Application: Greater of $60,000 or $300 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3% of Gross Room Revenue | 25 | 5,400 |
| Red Lion Inn & Suites | 1999 | Midscale | Application: Greater of $40,000 or $300 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3% of Gross Room Revenue | 32 | 2,100 |
| Signature Inn | 2017 | Upper Economy | Application: $20,000 + $150 per guestroom above 70 Royalty: Greater of $2,000 or $50 per guestroom per month Marketing: N/A | 6 | 400 |
| Sonesta ES Suites | 2021 | Upscale | Application: $65,000 or $500 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3.5% of Gross Room Revenue | 95 | 12,138 |
| Sonesta Hotels & Resorts | 2021 | Upscale | Application: $75,000 or $500 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3.5% of Gross Room Revenue | 39 | 12,863 |
| Sonesta Select | 2021 | Upscale | Application: $65,000 or $500 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3.5% of Gross Room Revenue | 63 | 8,889 |
| Sonesta Simply | 2021 | Midscale | Application: $50,000 or $400 per guestroom Royalty: 5% of Gross Room Revenue Marketing: 3.5% of Gross Room Revenue | 65 | 7,553 |
