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How Marriott Tackles the Extended-Stay Segment

How Marriott Tackles the Extended-Stay Segment

Extended-stay is a thriving segment, consistently outperforming other tiers in the United States. Loren Nalewanski, vice president and global brand manager for SpringHill Suites and TownePlace Suites by Marriott, has capitalized on the extended-stay sector’s success, making TownePlace a standout ...

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Red Lion SVP Talks Development Fundamentals

Red Lion SVP Talks Development Fundamentals

LODGING recently sat down with Brian Quinn, senior vice president and chief franchise officer for Red Lion Hotels Corporation to talk development fundamentals. Red Lion Hotels Corporation has five brands that fulfill various price points. Why is it important to ...

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Airbnb Expands Its Reach Within the U.S.

Airbnb Expands Its Reach Within the U.S.

Airbnb has continued to grow throughout the United States in 2016, and recently in cities that heretofore have not felt the impact of the home-sharing behemoth. CBRE Hotels’ Americas Research released a report in February 2016 titled “The Sharing Economy ...

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Designing for the Digital Native: Generation Z

Designing for the Digital Native: Generation Z

While marketers across all industries have focused heavily on attracting millennials, another generation of consumers is coming of age. The oldest members of this demographic are barely out of high school, but the traits and habits of Generation Z are ...

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Transitive Check-In Stations Bring Guests into the Future

Transitive Check-In Stations Bring Guests into the Future

Traditional check-in desks are slowly becoming part of the past. Transitive check-in stations are revolutionizing the way guests are welcomed to a hotel or resort, providing a unique twist on classic hotel culture. Eventually, as hotels continue to look for ...

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How 70 Years Have Shaped Best Western

How 70 Years Have Shaped Best Western

Over the course of 70 years, it would be easy for a major hotel chain like Best Western to grow stale. But for CEO David Kong, the company’s 70th year is merely a continuation of a fresh era for the ...

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