Tag: OfferCraft
How Presenting Options to Guests Unlocks a World of Insights
Sixteen years ago, researchers Sheena Iyengar and Mark Lepper published a paper now known as “The Jam Study.” They found that consumers were ten...
Sycuan Casino Partners with OfferCraft
Sycuan Casino in San Diego, Calif., announced a deal today with OfferCraft, a company that blends software and science to make incentives more fun,...