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Sonesta Travel Pass Debuts as Company’s Unified Loyalty Program

NEWTON, Massachusettes—Sonesta International Hotels Corporation announced the debut of its unified loyalty program, Sonesta Travel Pass, and combined website, ushering in a new era...
Unity by Hard Rock

Unity by Hard Rock Launches as Company’s Loyalty Program

HOLLYWOOD, Florida—Hard Rock International announced the global launch of Unity by Hard Rock, a loyalty program that rewards members across Hard Rock's portfolio of...
Select Guests Loyalty Program

Omni Hotels & Resorts Updates Select Guest Loyalty Program

DALLAS, Texas—Omni Hotels & Resorts announced new details about its Select Guest Loyalty Program. Representing the first program transformation in a decade, members will...
guest loyalty program

A Lens on Loyalty: Guest Loyalty Programs Provide Benefits, but the Fees Are Rising

Over the years, the fees hotel owners pay to franchise companies have typically grown at a pace greater than the rise in hotel rooms...
Planning travel and booking online

citizenM Launches Loyalty Program: mycitizenM+

citizenM launched a loyalty program called mycitizenM+. mycitizenM+ doesn't have points to collect, levels to achieve, or welcome gifts. Members sign up for a...
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