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hotel apps and websites

J.D. Power: Many Hotel Apps and Websites Lag in User Experience

When it comes to customer satisfaction, many hotel apps and websites created by legacy brands are lagging those of OTAs and industry disruptors, according...
Hotel online accessibility standards hotel online accessibility standards

Meeting Online Accessibility Standards

The tide of website accessibility lawsuits sweeping across the country shows no sign of receding. These lawsuits generally allege that a business’ website is...

Tips for Optimizing Your Hotel Website

In the fourth quarter of 2013, bookings through a hotel’s branded website continued to trail reservations made through online travel agencies (OTAs), according to...