SHANGHAI— SBE, a hospitality, lifestyle and real estate development company, announced the launch of its SLS Hotels brand into China at an exclusive event in Shanghai hosted by sbe President, Sam Bakhshandehpour. The announcement was made in collaboration with sbe’s partner in its Chinese expansion, Palace Hospitality.
SLS Hotels in China will feature an aesthetic composed by hotelier and sbe Founder, Chairman, and CEO Sam Nazarian and the SLS Hotels design team tailored for the Chinese market.
“China is home to one of the fastest growing tourism markets worldwide and Shanghai, Beijing, Wuxi and Kunming attract a global community of business and leisure travelers whose sensibilities align very well with the SLS Hotels experience,” said Nazarian. “After growing the brand successfully across the U.S., we’re honored to share the SLS Hotels approach to hospitality with China, which is rooted in a commitment to uncompromising service, innovative design and captivating food and beverage offerings.”
Based in Los Angeles, California, sbe opened its first SLS Hotel in Beverly Hills in 2008. Building upon the success of the Beverly Hills location, sbe expanded the brand to Miami with the SLS South Beach in 2012, and will open additional SLS Hotels locations in New York, Las Vegas, Seattle, Philadelphia, and a second Miami location within the next 3 years.
Shanghai, Beijing, Wuxi, and Kunming are the first cities confirmed for SLS Hotels with plans to launch SLS Hotels in additional Chinese markets after 2015.
