NEW YORK—The Benjamin, a luxury boutique hotel in midtown Manhattan concluded the final phase of its full-scale, multi-phase $10 million dollar renovation. The project is under the guidance of Lauren Rottet, the founder of Rottet Studio. The phase included the redesign of the hotel’s guestrooms. In tandem with the guestroom re-design, new partnerships and programming will be launched this fall, including updates to the hotel’s Sleep Program and pet offerings curated by BarkBox. An earlier addition to this three-year project was the addition of The National Bar and Dining Rooms by Iron Chef Geoffrey Zakarian.
The revamped accommodations feature a palette of whites, silvers, mink, and golds. Design choices—like a mirror-meets-mural art piece over the bed, mirrored coffee tables in suites and streamlined parson’s desks. Select suites include a kitchenette that features a spiral-patterned wall covering designed exclusively for The Benjamin by Rottet Studio. “The kitchen art is completely unpredictable, representing the energetic spirit and enthusiasm of the city,” said Rottet.
Rottet, a frequent guest of the hotel, noted she had re-imagined the rooms many times in her head long before she was selected for the project. Excited at the opportunity to execute her vision, she stated, “In this part of New York City, you want to feel as though you are coming home to your own pied-à-terre rather than a hotel room. It’s more personal.”
Built in 1927, the hotel opened as The Benjamin in 1999 following a $30 million renovation that transformed the hotel into the first luxury property for Denihan Hospitality Group. The rooms redesign is the finishing piece of the project which also included the renovation of the second floor with five residentially-styled rooms for events and meetings, and the Benjamin Guest Lounge and a new lobby.
