LOS ANGELES—Hollywood Proper Residences, a collection of suites concepted and operated by Proper Hospitality and designed by Kelly Wearstler Interior Design, will begin leasing this month in the most talked-about location in Los Angeles—Columbia Square, the buzzing modern media village on the site of the historic CBS broadcast facilities developed by Kilroy Realty Corporation.
Perfectly matched to its surroundings at the storied intersection of Sunset and Gower, Hollywood Proper Residences features all-around views of icons like the Hollywood sign, the Griffith Observatory, and the Downtown Los Angeles skyline, and amenities that enhance the comforts of home with the pampering, finger-snap convenience of a five-star guest experience.
“We’re all in awe that so much Hollywood history happened at Columbia Square, but there’s real excitement that the best is yet to come,” said Brad Korzen, founder and chief executive of Proper Hospitality. “That’s what Hollywood Proper Residences is about. We’re creating a haven for today’s creative elite—inspired by the grandeur and dreams of Hollywood’s Golden Age, but completely modern, service-oriented, ultra-comfortable, tech-forward, and beautifully designed.”
Hollywood Proper Residences is a new option for long-term “Proper stays” of a month to a year or more. Unfurnished residences present raw, refined, and beautifully sculpted rooms that residents can make their own. Fully furnished residences offer a turnkey experience, designed with professional kitchens and hand-selected appointments, including custom furniture, original works from local artists and artisans, and premium technology products including Sonos speakers and Keypr tablets running the Hollywood Proper App.
Both furnished and unfurnished one-bedroom residences feature floorplans ranging from 753—1,053 square feet. Two-bedroom versions range from 1,204—1,402 square feet, with walk-in wardrobes, private balconies, and large private terraces.
The four uniquely designed penthouses, which range from 2,172—2,582 square feet, feature singularly exquisite design elements personally selected by Kelly Wearstler. Two also have private plunge pools.
Every guest at Hollywood Proper Residences will have access to amenities that start at the top: A rooftop pool with cabanas, irresistible outdoor dining, an exclusive bar, and an ongoing roster of A-list entertainment and events. A state-of-the-art fitness center with an open-air yoga patio. An all-day European-style neighborhood coffee and wine bar serving casual California fare, indoor and out. A discreet resident’s entrance with valet parking and a lobby. And, with a few taps on the new Proper App, a suitably top-class set of personal services from the Proper Concierge.
“Hollywood Proper Residences will quite literally become a beacon of Columbia Square, the once and future heart of LA’s creative industries,” said Kilroy Realty Corporation Executive Vice President David Simon.
