Tag: STR
STR: Nationwide Occupancy Surpasses 40 Percent in Second Week of June
HENDERSONVILLE, Tenn. — U.S. hotel performance data for the week of June 7-13 showed another small rise from previous weeks and less severe year-over-year...
Pre-COVID Performance of Soft-Branded Hotels
Before the COVID-19 pandemic devastated hotel performance trends across all property types, soft brands were continuing to deliver hardline results at a pace that...
STR: U.S. Hotel Occupancy Nears 40 Percent in First Week of June
HENDERSONVILLE, Tenn. — STR data for the week of May 31-June 6 showed another small rise from previous weeks in U.S. hotel performance. Year-over-year...
Rapid Declines: Hotel Profitability During COVID-19
STR’s newly launched monthly profit and loss program examines COVID-19’s effect on March 2020 U.S. hotel profitability (or lack thereof). This pandemic has significantly...
Baird/STR Hotel Stock Index Up 1.7 Percent in May
HENDERSONVILLE, Tenn., and MILWAUKEE — The Baird/STR Hotel Stock Index rose 1.7 percent in May to a level of 3,232. Year to date through...