Tag: marketing
Tips for Marketing to Outdoor Enthusiasts
Outdoor enthusiasts represent a growing travel demographic. Every year, outdoor recreation brings in $646 billion in consumer spending, with 80 percent of that going...
Hawaii Hotel Benefits from Cultural Immersion
In Hawaii, with its abundance of lodging, it might seem outrageous for one particular property to boast that it is “Hawaii’s Most Hawaiian Hotel.”...
Preferred Hotel Group Launches Chinese Marketing Campaign
CHICAGO—As Chinese travelers continue to gain momentum as the world’s strongest outbound travel spenders, Preferred Hotel Group showcases its commitment to this key market...
Haunted Hotels Promote Ghouls to Attract Visitors
During the Halloween season, dozens of hotels nationwide promote paranormal activity and ghost sightings to entice guests who don’t mind a little fright –...
Working With Professional Sports Teams
Steve Conklin is a busy man year round, but his workload picks up during football and hockey seasons. As director of sales and marketing...