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I Prefer

Preferred Travel Group Reintroduces I Prefer Hotel Rewards

NEW YORK—Preferred Travel Group, a family-owned company that operates hotel brands Preferred Hotels & Resorts, Beyond Green, Historic Hotels of America, and Historic Hotels...

Building Relationships: Creative Ways to Impact Customer Retention

Hospitality was one of the industries hardest hit by pandemic shutdowns, travel restrictions, and canceled events. As demand returns for leisure travel, events including...
Planning travel and booking online

citizenM Launches Loyalty Program: mycitizenM+

citizenM launched a loyalty program called mycitizenM+. mycitizenM+ doesn't have points to collect, levels to achieve, or welcome gifts. Members sign up for a...
IHG One Rewards

IHG Hotels & Resorts Rebrands Loyalty Program to IHG One Rewards

The travel industry is roaring back to life. From summer vacations to family reunions, people are making up for lost time and memories. IHG...

Westgate Resorts Launches the World of Westgate Loyalty Program

ORLANDO—Westgate Resorts announced the launch of its first-ever loyalty program, the World of Westgate. The World of Westgate program is for both timeshare owners...