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Targeted marketing

Microdata Makes Macro Inroads

It seemed, much like the old saw about the weather, everyone talked about how important hyper-targeted marketing was, but no one was doing anything...
A member of a hotel sales team answers a call virtually

Asset Protection: Investing in the Hotel Sales Team

With the rollout of new COVID-19 vaccines, optimism is beginning to replace the malaise that has embroiled the hospitality industry since the beginning of...
COVID-19 vaccine

Marriott to Provide Associates With Four Hours of Pay for COVID-19 Vaccination

BETHESDA, M.D. — Marriott International, Inc., announced it has created the Vaccination Care Program, which will provide U.S. and Canadian associates at its managed...
Small meeting outside with attendees wearing face masks

Benchmark Names 10 Trends Transforming Meetings in 2021

The Woodlands (Houston), Texas — Benchmark announced this week the top 10 trends impacting and transforming meetings in 2021 as observed by its portfolio...
U.S. Capitol

AHLA Urges Congress to Pass American Rescue Plan

WASHINGTON, D.C.—On Tuesday, the American Hotel & Lodging Association (AHLA) released a statement from its president and CEO, Chip Rogers, on the American Rescue...
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