Tag: big data
Three Ways Hoteliers Can Leverage Big Data to Drive Revenue
Once upon a time, hoteliers had to rely on spotty and inconsistent feedback from the field and handwritten information stored in bulky, three-ring binders...
Creating and Managing a Single View of the Guest with Data
Not long ago, the only data that resorts collected were guest's names and emails. Today, the hospitality industry is much more interested in big...
Using Small Data to Maximize On-Property Spend
There is a significant buzz in the industry around the use of big data, but less so around small data. Small data is easily...
Five Ways Hotels Can Use AI to Generate Bookings and Improve Service
Hotels are using AI and Big Data to connect with guests in new ways and to surpass guests' expectations. While these technologies are impacting...
Mobile’s Major Impact on Hospitality
All of the major hotel companies recognize the importance of mobile to their business plan, with many launching proprietary apps that aim to capture...