Lodging Daily News

Reach a ‘Hire’ Ground

Posted by LODGING Staff on  March 1, 2011
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Even though there may be a chill in the air, it’s time to start planning for summer. And there’s no one more eager to help fulfill your summertime needs than the tens of thousands of hospitality students nationwide looking for real world experience. Not sure how to snag them?   Hcareers will post your internships for free. Through a subsidy of Hcareers, Hcareerscampus is promoted and powered by a network of hospitality schools across the

60-Second Profile: Gordon Casco, Marriot Maui Ocean Club

Posted by LODGING Staff on  March 1, 2011
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Gordon Casco is proud of his nickname, the “Ambassador of Aloha.” The Maui native likes to show off all of the great things about Hawaii—from cultural to the land to the weather (although he admits that it can sometimes get cold, relatively speaking). And for the past 28 years, Casco has been showcasing his home state to visitors of Marriott’s Maui Ocean Club as a guest services aide. But because he takes such great pride

Integrated Presence

Posted by LODGING Staff on  March 1, 2011
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While branded hotels have the advantage of strong marketing arms, independent hotels face a much more difficult task in getting the word out about their properties. This is especially true when it comes to the increasingly crowded world of social media websites. Luckily, there’s help in the form of the property management system (PMS). These days, the PMS controls nearly every aspect of hotel outreach, and when it comes to social media and mobile booking,

4 Questions for Brendan Watters, CEO, Boomerang Hotels

Posted by LODGING Staff on  March 1, 2011
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After a three-year licensing dispute over the Shoney’s Inn brand name, Boomerang Hotels was given permission by the Tennessee appellate courts to go ahead with a relaunch of the iconic hotel brand. Last month, Boomerang, the parent company of GuestHouse International and Settle Inn, announced the relaunch of the brand and CEO Brendan Watters says that a relaunch was always its intention. The legal battle has been taking place since 2007 when Boomerang was sued

Frequent Traveler

Posted by LODGING Staff on  March 1, 2011
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A study conducted by the AH&LA, which quantified the travel and spending power of African-Americans, Asian-Americans, Hispanics, LGBT, and females, shows that these top five multicultural groups are already generating significant travel in this country and for the U.S. lodging industry. Some of these markets, such as the Hispanic and Asian-American segments, are forecast to grow significantly in size over the next decade, creating major growth opportunities for U.S. lodging companies. “The Power and Opportunity