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Are Guests and Hotels Ready for Chatbots?

Are Guests and Hotels Ready for Chatbots?

Understanding and predicting customers’ online behavior helps travel and hospitality businesses better anticipate and meet guests’ needs. The rise of artificial intelligence (AI) presents an opportunity for hospitality brands to deploy chatbots, automated software that interacts with guests through SMS text or ...

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NYC Hotel Association Launches Its Own Booking Platform

NYC Hotel Association Launches Its Own Booking Platform

NEW YORK—The more than 60 million visitors who travel annually to New York City are now able to search and book hotel accommodations in the Big Apple via FindHotels.nyc—a full service, one-stop booking site featuring members of the Hotel Association of New York City (HANYC). ...

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The Online Booking Channel 2.0

The Online Booking Channel 2.0

The relationship between OTAs and their primary breadwinners—hotels—has been closer to one of rivals than business partners. However, both partners must work together effectively to achieve optimal success. Fortunately for hotels, changes in technology and consumer behavior are creating new ...

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Using Mobile To Improve Traveler Loyalty

Using Mobile To Improve Traveler Loyalty

The mobile-loving tendencies of today’s consumers—particularly those in their twenties and early thirties known as the Millennial demographic—are dramatically transforming how they go about researching and booking their lodging and travel plans. Whereas travelers historically booked their vacations three to ...

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Driving Customers to Direct Bookings

Driving Customers to Direct Bookings

Partnering with an OTA can be both a beneficial and hindering experience to a hotel’s operations—the battle for driving customers to book directly is a competitive conflict that hotels have been fighting for years. However, hospitality businesses understand consumer behavior ...

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