WICHITA, Kan.—WICHITA, Kan.—Value Place announced today that construction has begun on a new property in Lake Charles, La. Scheduled to be completed in October 2013, the four-story, 124-room building will be built to the company’s recently announced “Value Place 2.0” standards, featuring more than 30 major enhancements improving on cost-efficiency and customer appeal. This will be the sixth Louisiana location for the 181-unit economy extended-stay lodging chain and the second in the area near the
La Quinta unveiled a new Military Rewards program today, establishing a new membership level in its loyalty program for current service members, veterans, and their families. Among other things, the program offers participants free room upgrades, 2,000 loyalty points after the first stay, a dedicated phone number for customer service and reservations, and 20 to 30 percent more points on every stay. Addressing this initiative at the La Quinta Conference earlier this year, President and
Lane Hospitality Rebrands to Spire
Category: Brands
Lane Hospitality, a Chicago-based hotel and resort management company, announced it’s rebranding to Spire Hospitality. When you consider that the Lane family sold the firm to AWH Partners a little over a year ago, the timing makes sense. “While the Lane family was a great supporter of us, but they just didn’t have the desire to keep on the holdings together,” says Bill DeForrest, president and CEO, of Spire. “So they were looking for a
The Next Frontier
Category: Success Stories
As he drove along I-75 in Georgia, H.P. Rama couldn’t help but notice the billboard. What he found particularly hard to miss was that the hotel advertisement was emblazoned with four words: “American owned and operated.” It was the late 1980s, and it certainly wasn’t the first time, or the last time, that the Indian-American hotelier would see those words on a hotel sign or advertisement. “I was in Hot Springs, Ark., and I saw
DUBAI—Paramount Hotels and Resorts has partnered with Preferred Hotel Group to support its entry into the hotel industry, as announced at Arabian Travel Market today. The global relationship begins with an agreement for the first Paramount-branded hotel—DAMAC Towers by Paramount—to enter into membership of Preferred Hotels and Resorts, the luxury brand of Preferred Hotel Group. DAMAC Towers by Paramount is scheduled to open in downtown Dubai in late 2015. “With a strong foothold in key