Tom Magnuson
Managing and Pricing Hotel Rooms Online
Becoming a master of the universe requires always going up to the 50,000-foot view so you can see what’s going on above all the noise. Few things are as noisy as running a hotel...
How Online Hotel Distribution Works
Few aspects of the hotel industry are as overwhelming as understanding GDS, OTA, PMS, and online distribution. With a few quick tips, hoteliers can work to take over the market—and maybe even the world. Here is a closer...
How Hotels Can Build a Local Market Base
The most important distribution channels you have are walk-up, direct, and drive-by business from your local market. The strongest performing hotels shoot for at least 50 percent via direct local. Here’s how to do...
