A new generation of trade group leaders has meant a shifting climate in lobbying, says The Washington Post. Among these advocates is Katherine Lugar, president and chief executive of the American Hotel & Lodging Association (AH&LA). Since taking the lead in 2013, Lugar has used her skills as a top lobbyist in the retail industry to create a more proactive hospitality industry. In the last 18 months, the hotel industry group has tripled its membership to 23,000, doubled its revenue to $14 million, and tripled its resources in its political action committee, HotelPAC, to $650,000.
Lugar’s strategy, she says, is to be more like a political campaign than traditional lobbying. This entails working harder to move issues in Washington, as well as focusing on local governments to work on issues of labor, wages, and more.
To read more on Lugar and her fellow leaders, click here.
