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Megan Sullivan

Megan Sullivan
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Better Online Engagement

When making booking decisions, guests are looking at up to 11 online review sites. This is fundamentally changing the dynamics of loyalty, says Kristin Muhlner, CEO of newBrandAnalytics. Here’s why direct engagement is imperative...

Pet-Friendly Hotels Prove Profitable

It’s the Friday before the Westminster Kennel Club dog show, and the lobby of New York’s pet-friendly Hotel Pennsylvania is like a madhouse. Everywhere you turn, there are purebred canines strutting around the lobby...