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Michael J. Goldrich

Michael J. Goldrich is Chief Experience Officer for The Hotels Network. After spending nearly two decades in digital marketing and project leadership for multimillion-dollar brands and startups, Michael knows what drives website engagement and conversions.

Budget Distributions: Investing in Teams and Technology

As the world enters 2022, many hotel ownership groups are directing marketing budgets to remain flat compared to 2021. With most media costs higher, this means hotels will automatically get less exposure for the...