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AHLA’s Search Smarter Campaign Combats Deceptive Marketing Practices

Guest satisfaction is a core metric of the hotel industry’s success, but sometimes a guest’s experience can be negatively impacted before their vacation even...
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Hotel Industry Continues To Protect Consumers From Booking Scams

The following article by Amy Travieso, vice president of government affairs at AHLA, originally appeared in the April 2019 issue of LODGING. European consumers of...
AHLA Summer Search Smarter Campaign to stop online booking scams

Study: Hotel Booking Scams Cost Consumers $5.2 Billion in 2017

Washington, D.C.–As Americans begin gearing up for the busy summer travel season, new research from the American Hotel & Lodging Association (AHLA) suggests that...

Hotel Innovators Convene on Capitol Hill, Promote Consumer Protection

WASHINGTON, D.C.–Innovation and e-commerce leaders from hotels across the country, led by the American Hotel & Lodging Association (AHLA), will convene on Capitol Hill...
BBB and AHLA combat booking scams

AHLA and BBB Team Up to Fight Online Hotel Booking Scams

Washington, D.C.–The American Hotel & Lodging Association (AHLA) today announced a new partnership with the Better Business Bureau (BBB) to educate and protect consumers...
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