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Improving the Guest Experience Through Apps

Moving beyond online bookings, hoteliers are exploring another area of the online hotel landscape: The burgeoning app market. Millennials are accustomed to apps; they...

Virtual Reality Stakes a Claim in Hospitality

Virtual reality: A 3-D, computer-simulated space, viewed through a headset, that users can interact with as though they’re actually there. It might sound too...

Managing and Pricing Hotel Rooms Online

Becoming a master of the universe requires always going up to the 50,000-foot view so you can see what’s going on above all the...

Turning Social Data into Customer Intelligence

“My kids love the pool,” a mom gushes in an online hotel review. On the surface, the comment seems completely positive, especially if it...

Airbnb’s Potential to Become a Distribution Partner

Airbnb’s growth has truly been explosive. According to a recent article in the Wall Street Journal, Airbnb generated $340 million of revenue in the...
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