Tag: Technology
Best Western Can’t Stop, Won’t Stop
Over the past decade, Best Western has undergone an evolution. The now 71-year-old company has significantly expanded its offerings, branching out from the traditional...
Are Voice-Activated Assistants Worth the Investment?
Technology has become an ever-increasing part of the modern consumer lifestyle, continuously raising guest expectations of their hotel experience. This growing demand can be...
Hotels Adopt AI with Caution
AI isn’t just a buzzword at Dream Hotel Group. It just may be the future of guest services.
That ultimately depends on the outcome...
Strategically Positioning Hotels for ‘Techspitality’
Consumers are definitely changing their behaviors. Recent reports have shown that both millennials and, more surprisingly, Boomers want more technology in hotels. Guests across the...
Four Ways to Use Big Data in Hospitality
A hospitality business has countless ways to collect snapshots of consumer data—past travel bookings, seasonal sale trends, and more. But without looking at all...