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Choice’s Suburban Studios Opens Its 100th Hotel

NORTH BETHESDA, Maryland—Choice Hotels International, Inc. reached a brand milestone with the opening of its 100th Suburban Studios hotel, demonstrating its go-to-market growth strategy...
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Long-Term Strategies: The Growth of Choice’s Extended Stay Brands

Choice Hotels International, Inc. recently announced that its Suburban Extended Stay Hotel brand has been relaunched as Suburban Studios. Ron Burgett, senior vice president...
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Converting to Extended Stay: The Strategy Behind Choice’s Suburban Studios Relaunch

At a recent media roundtable, top executives from Choice Hotels International, Inc., explained how current and prospective owners can enter the red-hot extended-stay segment,...
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Choice Hotels Transitions Extended Stay Brand to Suburban Studios

ROCKVILLE, Maryland—Choice Hotels International, Inc. announced its Suburban Extended Stay Hotel brand is getting a new look. Rebranded as Suburban Studios, the next-generation product...