Tag: new brand
Hilton Announces New Extended-Stay Brand With Working Title Project H3
MCLEAN, Virginia—Hilton announced a new extended-stay brand designed to meet the needs of the expanding $300 billion workforce travel market—the long-stay guests that never...
Marriott Completes Acquisition of City Express Brand Portfolio
Marriott International, Inc. announced that it has completed its acquisition of the City Express brand portfolio from Hoteles City Express, S.A.B. de C.V. With...
LODGING Exclusive: Sonesta Makes ‘Essential’ Addition To Brand Lineup
Projecting it as “a significant growth vehicle” for the company, Sonesta International Hotels Corporation earlier this week revealed the launch of a new brand...
Hilton Unveils New Brand: Spark by Hilton
MCLEAN, Virginia—Hilton announced the launch of Spark by Hilton, the newest addition to its portfolio of brands. Following research, the introduction of Spark by...
BWH Hotel Group Launches HOME by BWH
PHOENIX, Arizona—At the company’s 2022 Annual Convention, BWH Hotel Group announced the launch of HOME by BWH. Competing in the midscale extended-stay segment, HOME...