Tag: loyalty
Study Shows Book Direct Campaigns Strengthened Growth of ‘Brand.com’
Rockville, Md.—An updated Kalibri Labs report released today—Book Direct Campaigns 2.0: The Costs and Benefits of Loyalty 2018—provides conclusive evidence that the loyalty member...
Marriott Rebrands Its Loyalty Program as Marriott Bonvoy
Marriott International today unveiled Marriott Bonvoy, the new loyalty brand replacing the company's current loyalty brands: Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred...
RLH Corporation Introduces Digital Currency Loyalty Benefit: Hello Bucks
DENVER—RLH Corporation is adding to its Hello Rewards guest recognition program with the introduction of a new digital currency: Hello Bucks. The currency was...
Redefining a Health Retreat for a New Generation
Joan Wolff’s mother wanted to be in business for herself following a weekend getaway at a wellness retreat. She believed she could run a...
WalletHub Names Best Hotel Loyalty Programs of 2018
WalletHub has released its 2018 Hotel Rewards Report evaluating loyalty programs at the 10 largest U.S. hotel chains. The personal finance website compared 21...