Tag: data
Cybersecurity Checklist: Six Best Practices for Hotels
From travel cancellations to layoffs and furloughs for employees, the impact of quarantine orders and COVID-19 best practices included dramatic reductions in hotel and...
Building Strong Subscriber Lists for Hotel Email Marketing
Email remains a powerful marketing stream, but hotels need quality subscriber lists and effective copy to drive responses. Below are key ways an active...
Marriott Notifies Guests of Possible Data Breach
Marriott International announced that it is notifying some of its guests of a possible data breach involving information from up to approximately 5.2 million...
Data: North American Hotel Foot Traffic Fell 77 Percent in First Half of March
According to data from guest WiFi company Purple, foot traffic across North American industries fell 78 percent in the first half of March due...
Protecting a Hotel’s Data During Emergencies
Data protection has become an increasingly relevant topic in the hospitality industry and continues to drive important trends throughout the market. Technology has taken...