Tag: book direct
Loyalty-Related Hotel Bookings Surpass 50 Percent of All U.S. Bookings
ROCKVILLE, Md. — Hotel brand loyalty programs continue to play a major factor in where and how guests are booking their stays. Today loyalty-related...
Continuing Progress on Weighty Hospitality Issues
While chilly temperatures and snowy forecasts may not be leaving anytime soon, planning for the busy spring travel season is well underway. With more...
Study Shows Book Direct Campaigns Strengthened Growth of ‘Brand.com’
Rockville, Md.—An updated Kalibri Labs report released today—Book Direct Campaigns 2.0: The Costs and Benefits of Loyalty 2018—provides conclusive evidence that the loyalty member...
Online Booking Channels Continue Fast Growth
NEW YORK—In the second quarter (Q2) 2013, online channels which include Online Travel Agents (OTAs) and hotel websites (Brand.com) continued to experience the most...
Second Quarter Hotel Performance Shows Healthy Growth Across Online Channels
NEW YORK—Second quarter hotel industry performance continued to strengthen with average daily rate (ADR) as the primary driver of revenue per available room (RevPAR)...