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Accor to Eliminate Single-Use Plastics by 2022

single-use plastics
This week, Accor announced its commitment to join the UN Global Tourism Plastics Initiative and to remove all single-use plastic items in guest experience from its hotels by the end of 2022. In addition to its previous commitment to eliminate all plastic straws, stirrers, and cotton buds, Accor's new commitment includes the removal of individual plastic toiletry amenities and...

How Accor’s New Loyalty Program Caters to Evolving Preferences

ALL - Accor Live Limitless
So, what could be new in loyalty programs? That’s what LODGING wanted to know in speaking to Jeff Doane, senior vice president, sales and marketing, North and Central America at AccorHotels about the rollout of its lifestyle loyalty program—ALL: Accor Live Limitless. Doane describes how changing customer preferences prompted this lifestyle brand to rethink and overhaul its loyalty offering...

18 Women Paving the Way in Hospitality

18 women paving the way in hospitality - Women in lodging
The hotel industry is in a constant state of change. New technology, research, and operational efficiencies are forever being introduced. Over the past few years, another exciting change has taken place—more and more women are establishing themselves as forces to be reckoned with in the hospitality industry. Even more thrilling—it’s become the norm for these fantastic female executives to...

Accor Partners With Alibaba

Gary Rosen, chairman and COO, Accor Greater China, and Angel Zhao, president of Fliggy and SVP of Alibaba Group, signed a strategic partnership between the two companies.
This week, Accor announced a strategic collaboration with Alibaba Group, the world’s largest retail commerce business, through which the two will develop a series of digital applications and loyalty programs to improve consumer and traveler experience over the next five years. Accor will leverage Alibaba’s nearly 700 million consumers across its China retail marketplaces to enable more Chinese travelers to...

Heather McCrory: Facing Challenges Head-On

Heather McCrory
Heather McCrory tells a familiar story. For the chief executive officer of Accor North and Central America, it was love at first sight—a Fairmont laundry department—while working on her summer college co-op program at Canadian Pacific Hotels (CPH). CPH went on to create Fairmont Hotels and later evolved into a company called FRHI Hotels and Resorts, which was acquired...